The 4 P’s are a concept from the business world that helps you define your business offerings and create the best individualized marketing strategy possible. What are the 4 P’s of Marketing? ...
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What is CPC, and how can it help your business grow? Understanding CPC marketing and integrating it into your strategy is crucial for your online advertising plan. To help you understand CPC meaning
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Marketing professionals and business owners value search engine optimization – after all, it leads to over 300% more traffic to websites than does social media. It can be hard to find the time to lea...
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What is SMB Marketing? “SMB” is marketing jargon for “small and medium-sized businesses.” Typically, these businesses have smaller marketing departments and budgets and therefore rely on differen...
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Connected marketing is a relatively new catchphrase that reflects marketers’ attempts to keep pace with a rapidly shifting technological and relational landscape. Connected marketing offers a way...
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Content production is the cornerstone of a solid online marketing strategy. As the saying goes, “content is king,” and without engaging, valuable content, new visitors will bounce off your site
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Great websites make businesses more trustworthy. According to web credibility research from Stanford University, 75% of users judge a company's credibility based on the quality of their website.
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What is a Digital Marketing Audit? A digital marketing audit is an assessment of a brand’s online marketing efforts. It mostly evaluates the execution and results rather than describing strategy
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Starting a marketing agency is one of the most rewarding and exciting business ventures you can embark on. But it's also highly competitive. According to Clutch.co, there are over 20,000 digital
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Before we begin, make sure you've checked out our previous article: How to Start a Digital Marketing Agency first. Firstly a big shout out to leanstack.com who developed the original Lean Canvas
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