The SEOptimer Blog

12 Jul

What is Backlink Management: Tips, Tools, and Tactics for SEOs

Professional search engine marketers should know how to manage backlinks because a well-designed SEO backlink management strategy helps to keep link profiles clean and builds a website's authority. ...

5 Jul

How to Track Search Engine Rankings in Google and Bing

Tracking keyword rankings is important to understand a website's performance in search engine results. When your site ranks higher in search engines for traffic-focused and conversion-driven keywo...

2 Jul

Introducing SEOptimer Multi-User Accounts for Teams and Agencies

At SEOptimer, we have thousands of digital agencies using our suite of marketing and SEO tools. This includes SEO and website auditing, keyword research, keyword tracking, and two backlink managem...

21 Jun

Question Mark in URL: What Does It Mean?

Have you ever landed on a website address with a question mark in the URL and wondered what it means? These question marks in URLs play a specific role in how web pages function, and understanding...

11 Jun

What are Head Keywords in SEO and How to Use Them

Knowing what keywords to target is crucial for driving organic traffic to your website. This is where head keywords come into play. These broad, high-volume search terms often consist of one or tw...

3 Jun

Google AI Overviews: A Deep Dive into How Search is Changing

Google AI Overviews is one of the latest announcements and product updates from the search engine giant this year. Google held its annual I/O conference recently and claims to have announced 100 n...

30 May

Generative Engine Optimization (GEO): How to Get Mentioned in AI Search Engines

The days of only seeing 10 blue links in the SERPs are coming to an end. We're seeing established players like Google and Bing showing AI-summaries for searches and new "AI-first" competitors atte...

24 May

3xx Redirects: What are They & How They Impact SEO

Understanding 3xx redirects is important for anyone involved in digital marketing and SEO. These redirects tell browsers that the requested resource has been moved to a different URL, impacting how se...

17 May

In-House SEO vs Outsourced: Which is Best? Pros & Cons

Should you build an in-house SEO team or outsource SEO to a digital marketing agency? Which is better between in-house vs outsourced SEO? Well, there is no straightforward answer and it depend...

10 May

How to Find All the Internal Links to a Page

A well designed internal link structure increases crawl efficiency and builds link equity. By linking the important pages on your site, you can tell Google which URLs are the most useful and you c...

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